THE ZION’S BANK BUSINESS RESOURCE CENTER

The Zions Bank Business Resource Center provides an incredible resource for small businesses and entrepreneurs. Many in the M43 community have taken advantage of this opportunity to get support in developing a business plan, formulating an income statement, accessing sales and marketing tools, or attend trainings offered like this. This is all complementary and available to you regardless of where you bank. Learn more on the Zions Bank Business Resource Center website.

THIS WORKSHOP

Are you frustrated by a lack of customers or clients? Is marketing a mystery to you? Find out how to create a strategic marketing plan and implement low-cost or no-cost tactics for your business.

This workshop will:

• Define branding and its relevance to revenues

• Describe the difference between marketing strategy and tactics

• Provide resources to develop a marketing plan for your business

• Explain how marketing, public relations, sales, and customer service work together to build and sustain the success of your brand

• Provide an overview of marketing tools including websites, social media, newsletters and more

THE LOGISTICS

• Date/Time: Thursday December 6th from 11:00am - 1:00pm

• Location: Zions Bank, Business Resource Center, 800 W. Main Street, 6th Floor, Boise, ID (Google Map Link)

• Cost: Complimentary—but you must register to reserve a space

• Registration: Email idresources@zionsbank.com or call 208-501-7573 to reserve your seat