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Community Partner - Zions Bank Market Research Made Easy Workshop

The Zions Bank Business Resource Center has been an incredible partner in supporting our M43 entrepreneurs. Through workshops and one-on-one support they have been providing the knowledge, tools, and guidance needed to succeed as a small business. Check out this event…it will be well worth your time!

From the Zions Bank BRC:

How well do you know your customers or clients? Have you sized up your competition? Do you understand how industry, economic, technology, social, legal or other trends may impact your sales?

Completing an investigative analysis before you bring your product or service to market or expand into a new location will position your company to create the most value for your target market.

This workshop will help you to:

  • Identify, explore and evaluate market opportunities

  • Get comfortable using online research resources

  • Learn how to calculate demand “in the field” using surveys, interviews, focus groups and more

  • Create customer profiles for your target market

  • Develop your value proposition

Guest speakers include Business Research Librarians from the Boise Public Library.

To Register:

  • Date: Wednesday, February 6

  • Time: 11:00 a.m. to 1:00 p.m.

  • Cost: Complimentary – but you must register to reserve a space

  • Place: Zions Bank, Business Resource Center, 800 W. Main Street, 6th Floor, Boise, ID

  • Parking: 9th & Main or other downtown garages

  • Registration: Email idresources@zionsbank.com or call 208-501-7573 to reserve your seat

  • Seating: Limited to 18

The workshop, “Market Research Made Easy™”, is offered for informational purposes only, and should not be construed as legal or other professional advice. Consult with an attorney or other professional concerning your own needs and circumstances. The views and opinions expressed by the speaker are not necessarily those of Zions Bank®, its parent or affiliates. Zions Bank® is a division of Zions Bancorporation, N.A. Member FDIC.


CONTACT THE BRC TEAM IF YOU HAVE ANY QUESTIONS OR VIEW THE ENTIRE CALENDAR OF WORKSHOPS HERE.

KAREN APPELGREN VICE PRESIDENT DIRECTOR - BUSINESS RESOURCE CENTER

Office: (208) 501-7449 // Karen.appelgren@zionsbank.com

GINA BESSIRE COUNSELOR BUSINESS RESOURCE CENTER

Office: (208) 501-7573 // Gina.Bessire@zionsbank.com

Earlier Event: February 1
43INC Happy Hour - Boise
Later Event: February 7
Hire Heroes USA Virtual Career Fair